Website visitors don’t want to wait forever for each click. To avoid this problem, it is necessary to reduce the loading time of your site’s pages. Navigation will therefore be more fluid and theuser experience pleasant. If you use WordPress to manage your site, we will cite here the main tips for optimize loading speed

Lighten images

Since images are essential to illustrate the pages of a website, they must be sized correctly and compressed so that they weigh less.

  • Size them: a directly integrated image slows down the site since it will be resized when loading.
  • Compress them: use a image compression plugin as Imagify. It allows you to further reduce image weights and create image formats WebP.
  • Use the right formats: you have the choice between JPG format and the PNG format. JPG is lighter, however PNG is of higher quality and supports transparency. We advise you to use the JPG format in case you do not need a transparent background.

You can also use the Lazy Load on the images. It consists of loading visible images and delaying the loading of those below the waterline. You can set it up on WordPress, by downloading plugins like A3 Lazy Load Or Lazy Load by WP Rocket.

Remove unnecessary extensions

On WordPress, installed plugins can generate code on your pages, even if they are inactive. Try uninstalling plugins you no longer use. Keep only the essential plugins for the proper functioning of your site.

A tip to remember, try to find plugins that offer multiple features at once. This is a way to reduce the number ofactive extensions.

Minify CSS, HTML and JavaScript

It is a technique that allows you to reduce the size of files and front-end scripts. It removes special characters (spaces and comments) from these files to make them smaller and faster to load.

There are plugins that help you with minification like Autoptimize And W3 Total Cache.

Install a WordPress caching plugin

To create your web pages, WordPress carries out a whole process. Your server retrieves information from the database. This information is then put together into HTML content for the user. These steps can slow down your website, especially if several people visit it at the same time.

With the technique of caching, a copy of the content is stored to be returned to the next visitor, without having to download it again from your server. This technique allowsoptimize loading speed on WordPress.

There are several free and paid caching plugins. We advise you to install WP Rocket which we believe is the most effective.

Make necessary updates

Update WordPress regularly, its themes and its plugins is important to maintain the loading speed and performance of the site.

To conclude

We have chosen the simplest and most effective tips that will help you speed up and optimize loading speed on WordPress. By following them, you will definitely notice improvements in the performance of your site by natural referencing.