SEO is a sector that is constantly renewing itself and evolving. Every year, new indexing and positioning measures are proposed by search engines and especially by the internet giant Google. Therefore, web editors and website managers must continually update their SEO strategies.

Future SEO trends to follow

For several years, we have constantly heard that in a few years, SEO will take another form. Indeed, the internet giant Google continues to bring new things to the digital world.

A new form of research

Until a few years ago, searches on search engines, particularly Google, were in written form. Internet users enter the words they wanted information on in the search bar.

However, with the development of voice recognition technology, there are predictions that in the future, the share of voice searches will reach 70% of total searches.

This change will have a significant impact on theSEO optimization of your articles and pages. Unlike typing, voice queries will not be reduced by a number of searches.

Therefore, to better optimize your content you must choose long and precise titles, as well as use conversational language.

An easy to navigate site

The technical optimization of your website has always been an important parameter in indexing and positioning on Google results pages. Until now, a loading time that is too long or a site not adapted to mobile devices can negatively impact your positioning on the SERPs.

From now on, to be recognized by Google crawlers, your site must be easy to navigate. This requires having a clear and easy to understand architecture. Indeed, among the important points that you must pay attention to when creating your website is to offer your visitor an optimal user experience. Under no circumstances should the Internet user waste time searching for information on your site.

No more magic recipe for netlinking

THE netlinking has always been an essential method to improve your position in the results pages, in the future, what will it be? For some time now Google has been paying more attention to the quality of the content offered. Only sites that offer easy-to-read, informative and well-written texts stand out better.

Your SEO in the future

In the future, Google’s indexing and positioning algorithms will focus more and more on the quality of the content created and the customer experience you offer to your visitor.

When creating your future SEO strategy, you should focus more on technically optimizing your website and making it easier to navigate. You must also ensure that you offer well-researched texts and offer quality content.